Details for unit 5723

Title:Principles of Marketing
Owner:FERNANDO
Short url:https://clilstore.eu/cs/5723
Summary:This unit introduces us in the concept of marketing in order to advance on block 5 and its contents. In it we will see a video in which it illustrates several of the main definitions that the marketing has been adopting. Principles of Marketing introduction first part. This video explains the basics of principles of marketing using flow chart. It also tells you the historic progression of marketing. Topics Covered in this lecture are: 1. Why marketing management is important in business? 2. What is the definition of strategic marketing? 3. What is the concept of marketing? 4. What is a marketing information management? 5. Marketing management Basics 6. What is marketing management concept 7. Marketing management project 8. Marketing management functions 9. Importance of marketing management 10. Scope of marketing management
Language notes:Vocabulary: Misconception Selling Exchange Demanded Consumers Salesmen Brand Marketplaces E-commerce Marketing management Goods and services Producer Consumer User Needs and desires Network Intermediaries Buyers Sellers Competition Environmental
Language:en
CEFR level:A2 (15)
Word count:1564
Media:video (10:05)
Created:2017-05-14 16:22:57 UT
Changed:2021-01-15 09:20:55 UT
Licence: Creative Commons BY-SA
Views:516
Clicks on words:14 - List of clicked words
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